Dr. Bob Hoffman- Six Core Beliefs of Successful Leaders
No chiropractor combines leadership and business acumen the way Dr. Bob Hoffman does – an unparalleled service orientation, a keen sense of market trends and how they affect return on investment, a practical expertise in office systems and a profound love for the chiropractic principle. Put it all together, and you get a practice that helps as many people as possible, who pay a fair fee for an outstanding experience in your office.
When Dr. Bob Hoffman coined the phrase, “There’s never been a better time to be a chiropractor,” he was pointing out the rich opportunity to succeed in chiropractic, since so many people are in need of our services. Now, in “The Business of Chiropractic,” he explains how you can combine your passion to bring chiropractic to your community with sound business principles that maximize your profitability while keeping your fee policies reasonable. He’ll show you how to run a great business with systems that notice and respond to every chance to help someone, educate patients to comply and refer, provide more special extra services and products, and lead those around you to a better life.
Bill has been receiving weekly chiropractic care since 1981. He’s currently seeing his 9th chiropractor. He’s conducted 54 patient focus groups, published 10 books and written over 700 blog posts about chiropractic and chiropractors.
He loves the challenge of finding new ways to explain the principles of chiropractic and hopes you’ll apply his patient’s point of view in your practice and enjoy deeper, more influential relationships.
Dr. Dennis Perman- The 4 Screens of Connection
Great strategies and hard work aren’t quite enough to build a great practice. The difference that makes the difference in success is the concept of the identity — who you are determines how well what you do works. That’s why two doctors can perform the same strategy, technique, or promotion and get different results – the doctor who acts more consistently and congruently, with integrity based on who he or she really is, experiences a greater fulfillment than one who merely delivers the strategy, even if it’s well done. Success comes from you, not to you – and this album features four talks by the foremost expert on identity in chiropractic.
Dr. Bob Hoffman- The Keys to Practice Mastery
Dr. Patrick Porter- Healing Concussions and Brain Injuries with Chiropractic Adjustments
Dr. Porter is an award-winning author, consultant, successful entrepreneur, and sought-after speaker. He has been on the cutting edge of brain wave entrainment technology for 28 years. He was a co-developer of the MC2, the first personal light & sound brain training machine, voted "Best New Gadget of the Year" at the 1989 Consumer Electronics Show.
His newest brain-training device, the PorterVision MindFit™, is distinctively designed to balance brain wave activity while activating the brain's neuroplasticity. More than 900 health clinics worldwide use MindFit to address the stress component of health and wellness. Dr. Porter has produced an arsenal of more than 700 audio-recorded motivational programs and Self-Mastery Technology processes, and has sold more than 3 million books and recordings worldwide. He earned his doctorate degree in Psychology of Christian Counseling from Louisiana Baptist University in 1992.